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Making a Web Site - Ideas for Success |
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Create Interaction |
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| Inquiry Form Processing | Make it easy for visitors to request more
information about your products and services by allowing them to fill out a form online
that will email the results to you. Even better have a reply email automatically sent out
to them after they complete the form. |
| Tell your friends | Allow users to easily recommend your site
to others. example |
| Newsletter | Collect the emails of the visitors of your site so that you may follow up with them and send out periodic updates on site changes and company news and information |
Develop Communication |
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| Call from Web | Latest technology where users can type
their phone number on a page and have it automatically initiate a call that connects both
parties together by phone. example |
| Fax from Web | Similar to the web calling users can type
in their fax number to automatically receive information about their products and service
sent to their fax machine. |
| Page from Web | Using an alphanumeric pager users can send
a text message to you from a web page. example |
| Email Pager | Send an alphanumeric message to a pager
directly through email. example |
Provide Information |
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| Newscroller (informational marketing) |
Scrolling news on a page that is updated periodically. |
| How to Contact (corporate marketing) |
Have company contact information that makes it easy for visitors to contact you. |
| Products or Service Offering (product marketing) |
Detailed highlights of your products and services. |
Generate Traffic |
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| Search Engine Submission (electronic awareness marketing) |
Make sure the site comes up in the search engines. |
| Link Exchanges (network and traffic sharing marketing) |
trade links with other related sites |
Create Revenue |
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| Banner Advertising (revenue sharing) |
Rotate banners on various pages that allow others to advertise on the site and appeal to your visitors. Good for content rich and link sites that get a great deal of traffic. |
| Online Store (electronic commerce) |
Electronic commerce enables you to put your products on
line for purchase over the web. example |
Electronic Media Distribution |
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| Multimedia | Conversion of live audio and video content for streaming over the web. |

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